How to Sell Your House by Yourself in Salt Lake City: A Short Guide


Sell my house fast” is something most people only have to do a few times in their life.  And unless you know a local Salt Lake City real estate agent who will not charge you a commission to sell your house… it can be a real pain in the rear and cost you a lot of money as well.  Even using a discount broker isn’t going to help most of the time unless you can market to buyers, negotiate with buyers, make sure the buyers can follow-through with the sale, negotiate repairs and so on.  So please read on to help you when you are thinking of how to sell your house by yourself.

So… you ended up on this page about “How to sell your house by yourself in Salt Lake City Utah” because of a few reasons I’m guessing…

  • You have no or very little equity in your house so you can’t afford to pay a commission to a real estate agent
  • You have equity but want to try to save the commission selling the house yourself before you resort to hiring an agent
  • You’re in foreclosure (or behind in your house payments) and just need to sell your house fast without incurring thousands in agent commissions
  • You can’t wait the 2 to 4 months it sometimes takes to sell a house in the Salt Lake City area even in this market, so you want to try to sell your house more quickly

Whatever your reason is… there are ways to sell your house yourself here in the local Salt Lake City real estate market.

Since 2013, the housing market has been experiencing a major recovery.  Selling your house at this time will definitely be profitable if you do it right.  In most cases, it is about using smart marketing strategies and being realistic about your expectations on what you want to get out of the sale of your house.

This article will provide some guidelines to help you sell your Salt Lake City area house yourself.

How To Sell My House Now In
Salt Lake City Utah – Let’s Dive In

Research & Know The Salt Lake City Area Real Estate Market

The first and most important step is doing market research on your neighborhood in the Salt Lake City Utah area. This step involves visiting various home marketing sites (Zillow, Eppraisal the Chase home value estimator, etc), call a real estate agent or two and ask if they will give you a value for your house, or reading about the various market pricing techniques.  Proper research on these issues will allow you to come up with a right price for your house and also helps you to avoid making certain selling mistakes like over pricing your house.  Even in a seller’s market, pricing your house right is very important to your success.

If you don’t want to hassle with trying to come up with a home value yourselfgive us a call at (801) 382-9199 and we’ll give you an honest fair valuation of what your house is worth if you list the house (if you’re going to wait the 2-4+ months to find the perfect retail buyer).  And if you want to… we will make you a fair all-cash offer on your house to give you that option of selling quickly (we can close in as little as 2 days if you want to).  This way you can compare what we will pay you for your house as-is in a couple of days to what listing on the MLS will net you after the costs of selling and the time it will take on the MLS.

Asses the market

This step is almost similar to conducting market research, only that in this case, you are researching your neighborhood and similar houses to yours.  Stay within 1/2 to 1 mile from your house.  Are there lots of houses for sale in your neighborhood here in Salt Lake City or not very many?  If so, what is the average that they are listing for?  Are there any foreclosures in your neighborhood?  That may drag your house price down.  A neighborhood can be much different than the overall real estate market in your area, so knowing your neighborhood is very important.

Asses the house

When you are selling your house, your house should be in top condition or shape in order to sell at the best possible price.  Think of certain unique characteristics about your house and emphasize them when you market your house.  For example, in Salt Lake City, a house with an over sized garage or RV parking may be very attractive to certain buyers compared with houses with carport parking.

Also, does your house require some fix up or repairs?  Does it need to be repainted inside or out?  What is the condition of the roof like?  What about the curb appeal and the landscaping, are those things looking good?  First impressions are very important.  Is the house outdated at all? (you know, those popcorn ceilings, green or orange carpet and yellow appliances ;-).  All of these things can make the house more attractive or less attractive depending on the buyer… which changes the price these buyers are willing to pay.

After all of this… come up with an asking price for your Salt Lake City home that is fair… isn’t so high it’ll take you 12 months to sell the house… but the price is in line with other similar houses so you get a frenzy of buyers who are ready to buy it quickly.

Use Photos or Videos

Salt Lake City buyers LOVE pictures and videos of houses.  Taking walk-through videos of the house and using the videos to advertise will enable you to reach a wider market because people are more likely to click on your ad.  In fact, these videos are considered more transparent than taking photos.  However, this should not stop you from taking pictures since you can only use pictures of houses on some web sites or printed material.

So take some great pictures.  Take a picture of every room in the house that helps highlight the positive things about each room.  Take a picture of the house from the outside in a few different angles… people want to see the house before they decide to drive out and see it.  So having great pictures of your house online could be the difference between getting the right buyer quickly… and waiting a lot longer to sell your house.

Get Your House “Listed” On The Local Salt Lake City MLS And Market It

You can find no or low fee real estate brokers these days who will charge you a few hundred bucks to put your house on the local Salt Lake City MLS.  This gets your house in front of all of the real estate agents quickly (so be prepared to pay those buyer’s agents a 3% buyers broker fee if you plan to have their support in helping you find a buyer).  Remember, discount brokers usually provide very minimal service to you while your house is on the MLS.

Place ads in the local newspaper, sites like (in the Utah area), signs on the roads, and hold an open houses.  MARKET MARKET MARKET your house!

These are all Great IDEAS when you are thinking of
How to Sell your House by Yourself

Does All Of This Sound Like A Lot Of Work To Sell My Salt Lake City House Fast By Myself?

It can be a TON of work doing all of this work yourself.

And in the end, many Salt Lake City house sellers think they’re saving money and time by marketing the house themselves… when in the end it costs them more money to go that route.  A lot depends on the condition of the house and how much work you want to do.

When you sell your own house here are some things you need to consider…

  • If you’re not good at marketing or aren’t ready to spend a bunch of time marketing your house right… selling it yourself may not be your best bet
  • If you don’t do a good job preparing the house and the marketing materials… and working with buyers to really build the value of your house in the buyer’s minds… you may actually sell the house for 5-12% less than you may get for the same house that a professional real estate person that markets houses every day could get for you.
  • A LOT of sellers never think about holding costs or opportunity costs… every month that your house doesn’t sell means another mortgage payment, tax payment, insurance, utilities, and maybe more repair costs.  If your mortgage payment is $1,500/mo… and $1,300 of that is interest… if it takes you 4 months to sell your house… that will cost you an extra $5,200 (not to mention taxes and insurance you paid during that time).  So, if you were able to sell that house more quickly… would it make sense for you to provide a buyer a discounted price today so you can close quickly and move on?  This could be something to think about.

If you’d rather not put up with the hassle of trying to sell your Salt Lake City house yourself… and would rather just sell it quickly for a fair price without paying any commissions or fees…

… here at Gary Buys Houses we actually buy Salt Lake City Utah area houses.

We’d love to make you a fair, NO OBLIGATION and NO HASSLE cash offer on your house EVEN if you have No Equity.

We can close quickly (in as little as 2 days if you wanted to)… which would save you thousands of dollars vs. trying to sell the house yourself and waiting for months.  We also have a UTAH SELL NOW program where you can sell your house now and stay in the house at no cost until you get moved.  Sometimes people stay for months.  Sometimes we can let the family member or tenant stay too.

Also, when we buy local Salt Lake City houses we do all repairs that are needed (we pay for it ourselves) so you don’t have to worry about that.  We strive for a HASSLE FREE experience.

If you want to see what we can pay for your house, give us a call today at (801) 382-9199
or just fill out the quick simple form through the link below.

Selling Your Salt Lake City House Yourself? –
Get A Cash Offer From Us First Before You Waste
Time, Money, And Energy Selling It Yourself >>

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